{"version":"1.0","provider_name":"Frans Reichardt - The Customer Listener","provider_url":"https:\/\/fransreichardt.com\/nl\/","author_name":"Frans Reichardt","author_url":"https:\/\/fransreichardt.com\/nl\/author\/frans\/","title":"Klantreizen: 'We don't remember holidays. We remember moments.' - Frans Reichardt - The Customer Listener","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"qf25jvIhxA\"><a href=\"https:\/\/fransreichardt.com\/nl\/klantreizen-we-dont-remember-holidays-we-remember-moments\/\">Klantreizen: &#8216;We don&#8217;t remember holidays. We remember moments.&#8217;<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/fransreichardt.com\/nl\/klantreizen-we-dont-remember-holidays-we-remember-moments\/embed\/#?secret=qf25jvIhxA\" width=\"600\" height=\"338\" title=\"&#8220;Klantreizen: &#8216;We don&#8217;t remember holidays. We remember moments.&#8217;&#8221; &#8212; Frans Reichardt - The Customer Listener\" data-secret=\"qf25jvIhxA\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/fransreichardt.com\/wp-content\/uploads\/2019\/10\/2019-10-We-dont-remember-days.-We-remember-moments.jpg","thumbnail_width":720,"thumbnail_height":720,"description":"Je klant herinnert zich geen hele klantreis, maar momenten in die klantreis. Dat is ook de kern van de peak-end rule van Daniel Kahneman: de klant\u00a0herinnert zich piekmomenten in klantbeleving en het allerlaatste moment. Peak. End. Klantreizen en die peak-end rule kun je gebruiken om klanten heel gericht blijer te maken. Door in je klantreizen heel gericht pieken in klantbeleving aan te brengen. En aan het eind van de klantreis. Dat moet altijd een piek zijn."}