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Herb butter
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“Sligro,” my girlfriend says out of the blue when she strokes her knife over the herb butter. It is a warm summer evening, and we are at the restaurant De Waterraaf in the marina of Nauerna, a village that connects Zaanstad with the North Sea canal. We have reserved a table outside on the terrace, with a view of water, boats, and grebes. There is no wind, and the water is a mirror. My mind wanders. In my head, sentences form a poem.GA VERDER
Dealing with my dentist
My dentist has not kept up with the times. He has no website. No email. No WhatsApp. The practice can only be reached by telephone in the morning between half past seven and half past eight. Not on Friday, because then the office is closed and unreachable.GA VERDER
Peanut butter
I am too early for my appointment. Out of curiosity, I decide to visit the toko, an Indonesian grocery store, next door. From the outside, it doesn't look terribly attractive. That means nothing. A good store can be hidden behind a colorless facade. It does not necessarily have to look good to be good.GA VERDER
Buying a picture frame
Saturday afternoon. We are in Leiderdorp, and my girlfriend suggests going to the discount store around the corner. The bustle in the store is reminiscent of the bustle in Oxford Street just before Christmas. There is even a queue for the shopping carts.GA VERDER
Customer friendly banking
I suddenly realize I still must withdraw money. A little further on, there is a bank office. The ATMs on the street are gone. I have to go inside.
When I walk into the bank, I see that the interior has been redone. It now looks more like a designer furniture showroom than a bank.GA VERDER
Do Happy Customers Also Ensure More Profits?
The most important person is the customer. In every company. That’s why the focus should always be on the customer. Because satisfied customers are good for the company.
This sounds nice but is it also true? Is there a proven relationship between customer satisfaction and profitability?GA VERDER
Cooks Who Can See Their Customers, Have Higher Customer Satisfaction
By simply opening up the work environment, companies can create greater transparency and build better customer experiences. It increases and improves the quality and perceived value of products and services. This makes transparency a low-cost strategic advantage.GA VERDER