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Frans Reichardt speaking at NIMA Congress

3 Ways to Deal With AI Skeptics Around You

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Frans Reichardt speaking at NIMA Congress
Customer-centricity. It often turns out to be a lot easier said than done. Professional speaker and ‘customer listener’ Frans Reichardt unravels the secrets for us on the way to a satisfied customer. He is pleased with the service provided by the taxi world. “Something really happened there.”
GA VERDER
19 March 2024
Frans Reichardt speaking Foto Kick Smeets

Cut the crap - How to build experiences that truly matter

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Frans Reichardt speaking Foto Kick Smeets
Customer-centricity. It often turns out to be a lot easier said than done. Professional speaker and ‘customer listener’ Frans Reichardt unravels the secrets for us on the way to a satisfied customer. He is pleased with the service provided by the taxi world. “Something really happened there.”
GA VERDER
26 February 2024

"Talking about customer focus is easy. But what are you going to do?"

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Customer-centricity. It often turns out to be a lot easier said than done. Professional speaker and ‘customer listener’ Frans Reichardt unravels the secrets for us on the way to a satisfied customer. He is pleased with the service provided by the taxi world. “Something really happened there.”
GA VERDER
2 July 2023
Dentist customer experience

Dealing with my dentist

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Dentist customer experience
My dentist has not kept up with the times. He has no website. No email. No WhatsApp. The practice can only be reached by telephone in the morning between half past seven and half past eight. Not on Friday, because then the office is closed and unreachable.
GA VERDER
2 January 2023

Buying a picture frame

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Saturday afternoon. We are in Leiderdorp, and my girlfriend suggests going to the discount store around the corner. The bustle in the store is reminiscent of the bustle in Oxford Street just before Christmas. There is even a queue for the shopping carts.
GA VERDER
7 November 2022
Geldmaat

Customer friendly banking

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Geldmaat
I suddenly realize I still must withdraw money. A little further on, there is a bank office. The ATMs on the street are gone. I have to go inside. When I walk into the bank, I see that the interior has been redone. It now looks more like a designer furniture showroom than a bank.
GA VERDER
3 October 2022
corporate deafness

A Cure for Corporate Deafness - 7 Steps to Closed-Loop Feedback

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corporate deafness
In addition to asking customers for feedback, it is just as important to do something with that customer feedback. Let’s take a look at the 7 steps in the closed-loop feedback process:
GA VERDER
3 January 2021
World Map by Matteo Ricci

The Customer Revolution

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World Map by Matteo Ricci
The new world order in which the customer has the ultimate power to decide about life and death, has consequences for every company. Tomorrow’s winners are those organizations that succeed in giving their customers a voice, in listening carefully to them and in tailoring their products, services, and communication to their wishes. If they succeed in making their customers feel seen and heard, these companies and their customers will enter a beautiful new world.
GA VERDER
4 September 2020
customer says yes

Selling Starts When the Customer Says 'Yes'

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customer says yes
"The selling starts when the customer says ‘no’". This has become the widely used mantra of self-proclaimed sales experts, who have caused considerable damage to customers’ trust. Selling starts when the customer says ‘yes’.
GA VERDER
18 April 2020
satisfaction guaranteed

Do Happy Customers Also Ensure More Profits?

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satisfaction guaranteed
The most important person is the customer. In every company. That’s why the focus should always be on the customer. Because satisfied customers are good for the company. This sounds nice but is it also true? Is there a proven relationship between customer satisfaction and profitability?
GA VERDER
4 September 2018